X Corp Original Content Incentive Program Replaces Revenue Sharing Starting September

X Corp replaces its revenue sharing model with a new incentive program focused on original content, effective September 8. Creators must meet strict engagement and subscription criteria to qualify.

Woofun AI reports that X Corp has introduced the "Original Content Incentive Program" to supersede the existing revenue sharing mechanism. Applications for the legacy program are closed, with current participants receiving final payouts through September 11, 2024. Eligibility for the new initiative requires creators to hold X Premium or Premium+ subscriptions, maintain at least 500 verified followers, and achieve 500,000 impressions among verified users within the past 90 days. Earnings will be calculated based on "effective impressions" from original posts, excluding automated interactions or simple reposts.