Korean NAND ASP Surges 35% as AI Demand Drives Storage Shortages
DRAM and NAND prices spike due to supply constraints and AI demand. Q3 PC DRAM may rise 15-20%. Top manufacturers sold out 2027 capacity, impacting consumer electronics.
Woofun AI data shows that Korean single-layer NAND average selling prices jumped 35% month-over-month in July, hitting historic highs amid tight supply. SK Hynix and SanDisk released the first High-Bandwidth Flash standard to advance storage tech. TrendForce projects PC DRAM transaction prices could increase 15% to 20% in the third quarter of 2026 due to shortages.
The top three memory makers have finalized 2027 capacity allocations, with DRAM and HBM inventory nearly exhausted. Samsung Electronics aims for 100% wafer foundry utilization this year while expanding DRAM market share against Micron and SK Hynix. Memory shortages are constraining consumer electronics supply, including the MacBook Air. DeepX valuation reportedly quadrupled to 31.4 trillion Korean won.
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